From our little experience facilitating early stage social investment both in term of venture philanthropy and impact investment, the social investors normally look for few things on the pitches by social entrepreneurs. They are;

  • Is the problem they are trying to solve interesting ?
  • What’s the innovative solution ?
  • What’s the impact ?
  • How big would this be, what is the scalability ? (both in term of impact & revenue potential)
  • Do I believe in this social entrepreneur? (right person? right team? right attitude? will they able to pivot for major model rethink?)
In fact, it seems to be that there are almost no different between the traditional venture investors and social investors except that the later are trying to also optimise/maximise for social impact.

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